Safilo and Banana Republic Renew Multi-Year Eyewear Licensing Agreement
Monday, September 24 2018 | 09 h 17 min | Agreements, Agreements and Partnerships, News, Press Release
Safilo Group and Banana Republic, the global apparel and accessories brand focused on delivering refined and versatile classics designed for a life with no boundaries, announce their third consecutive licensing agreement for the brand’s optical frames and sunglass collections, effective from February 1, 2019, through January 31, 2025.
This new contract – originally signed in 2006 – further strengthens the partnership between Safilo and Banana Republic and represents an opportunity to build on the brand’s steady business in the contemporary lifestyle segment for both men and women.
Source: Safilo