FYidoctors Announces VP of Digital and Brand
Friday, November 27 2020 | 09 h 10 min | appointments, Press Release
FYidoctors announces the appointment of Elara Verret to its leadership team in the role of Vice President, Digital and Brand.
Ms. Verret is an award-winning marketing and ecommerce leader with over 15 years of progressively responsible experience in notable Canadian and international multi-brand platforms. In this newly created role, Elara will lead digital strategy and online business for all FYidoctors’ banners.
Most recently, Ms. Verret served as Vice President, Marketing, Ecommerce & Visual Presentation for Reitmans Canada Ltee/Ltd where she led the commercial and operational ecommerce re-platforming and CMS implementation. She has a Bachelor of Science (Honours) in Biochemistry from Bishop’s University and completed her MBA in marketing and strategy at the John Molson School of Business at Concordia University.
“FYidoctors is a world-class organization and I couldn’t be more excited to join a such a strong and dedicated team,” said Ms. Verret. “While health and wellbeing have been always top-of-mind, the pandemic has underscored their importance and I’m proud to support FYidoctors in fulfilling their mission to enhance lives through eye care.”
Click HERE for the full press release.