Safilo and Dsquared2 Announce New Eyewear Licensing Agreement

Safilo and Dsquared2 Announce New Eyewear Licensing Agreement

Tuesday, May 11 2021 | 10 h 35 min | News

Safilo and Dsquared2, the fashion brand founded in 1995 by Dean & Dan Caten, announce their 5-year global licensing agreement for the design, manufacture and distribution of Dsquared2 branded eyewear.

The first optical and sunglass collections – both for men and women – will be presented for the 2022 spring/summer season, hitting the market in January 2022.

“We are very satisfied about starting this new partnership with Dsquared2,” says Angelo Trocchia, CEO of Safilo Group. “Dean and Dan Caten’s great stylistic talent, combined with the high market appreciation of this very distinctive brand will ensure excellent results over the years, thanks to the synergy of Safilo’s unique capabilities and Dsquared2’s unconventional and innovative style.”

“Eyewear is a very important product category for Dsquared2,” declare Dean and Dan Caten, founders and creative directors of the brand. “We are very happy to start this new partnership with Safilo.”

Click HERE for the full press release.

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