fbpx

Essilor Launches Varilux® XR Series™ Available Now in Canada

Essilor, part of EssilorLuxottica, released the Varilux® XR series™ progressive lens in Canada. Recognized as the best overall progressive lenses, according to the press release, Varilux® XR series™ progressive lenses harness the power of artificial intelligence and combined with its scientists’ unmatched understanding of consumer lifestyles. The innovative lens is available exclusively to Essilor Expertsand EssilorLuxottica 360 members in Canada until October 2023, after which it will be widely available.

In today’s modern lifestyles, our eyes move more than 100,000 times a day to process all the visual information we are exposed to. Moreover, researchers from Essilor studied over 6,500 consumers to enrich their understanding of presbyopes’ lifestyles and visual challenges.

“Eyecare professionals now have access to Varilux® XR series™, a new breakthrough technology that will take presbyopic patient care to the next level,” said Sherianne James, chief marketing officer and SVP of professional services marketing for EssilorLuxottica North America. “We are committed to making sure this launch is successful for eyecare professionals by offering a comprehensive suite of tools.”

Support materials for eyecare professionals include in-depth educational content on Varilux® XR series™, including through Leonardo, EssilorLuxottica’s digital learning platform; in-store merchandising materials that demonstrate the quality of this new innovation to patients.

There will be a new promotion for the release, from now until Dec. 31, 2023, all Varilux® XR series™ personalized designs are sold at the price of the non-

personalized Varilux® XR design. Varilux® XR series™ lenses improve the wearer’s binocular vision. The two new products in the Varilux® XR series™ are Varilux® XR design and Varilux® XR track lenses.

The lens was developed with artificial intelligence, using one million data points from eyeglass wearers, so it can predict everyone’s visual behaviour. Using digital twinning technology, Essilor has the ability to establish a visual behavior profile for every single prescription and provide the first eye-responsive progressive lens that respects the natural behavior of the eye.

Varilux® XR series™ progressive lens wearers benefit from instant sharpness, even in motion, with +49% more volume of broadband vision compared to Varilux®. In independent third-party tests, 87% of consumers, mostly wearing the premium progressive lens, preferred Varilux, to their previous lenses, after trying them, with no change in their prescription. And 95% of wearers adapted to their new lenses on the first day.

Click HERE for the full press release.

Featured Posts

Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read more
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read more
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read more
Groupe Vision Optique logo

Optical Vision Group Announces the Development of Telemedicine in Optometry through a Strategic Partnership with 20/20NOW and Visionix Technologies

Optical Vision Group announces the development of telemedicine in optometry in Canada, thanks to a strategic partnership with 20/20NOW and Visionix Technologies

Read more
Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read More
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read More
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read More
Groupe Vision Optique logo

Optical Vision Group Announces the Development of Telemedicine in Optometry through a Strategic Partnership with 20/20NOW and Visionix Technologies

Optical Vision Group announces the development of telemedicine in optometry in Canada, thanks to a strategic partnership with 20/20NOW and Visionix Technologies

Read More
Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read more
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read more
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read more
Groupe Vision Optique logo

Optical Vision Group Announces the Development of Telemedicine in Optometry through a Strategic Partnership with 20/20NOW and Visionix Technologies

Optical Vision Group announces the development of telemedicine in optometry in Canada, thanks to a strategic partnership with 20/20NOW and Visionix Technologies

Read more
Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read more
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read more
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read more
Groupe Vision Optique logo

Optical Vision Group Announces the Development of Telemedicine in Optometry through a Strategic Partnership with 20/20NOW and Visionix Technologies

Optical Vision Group announces the development of telemedicine in optometry in Canada, thanks to a strategic partnership with 20/20NOW and Visionix Technologies

Read more