fbpx
MIDO logo

MIDO Sets February 2022 Date for In-Person Edition

The date is set for February 12, 2022, to finally gather again in person at MIDO. With the launch of the next major exhibition, the doors closed on MIDO 2021 | Digital Edition, in an online version.

Almost 50,000 interactions on the business platform, 438 display pages, over 5,700 registered users, 50% international attendance. These are the numbers of the “transition” edition – between the pandemic and February 2022. MIDO’s B2B trading continues on the platform, puttingbuyers and exhibitors in contact until the next edition.

Geographically speaking, the majority of participants in this edition were European, followed by Americans and Asians. This digital format offered more than 30 exclusive events – all available online – and 60 speakers, an array of prominent guests who alternated throughout the show.

“The first ever MIDO 2021 I Digital Edition has closed, and we are extremely pleased with the outcome, thanks to the extraordinary efforts of the entire team,” stated MIDO President Giovanni Vitaloni. “Despite the very turbulent year that put us to the test, we were able to strengthen and build new confidence and trust, and we produced a digital trade show that came as close as possible to an in-person fair.

Click HERE for the full press release.

Featured Posts

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Launches New Year-Round Giving Campaign

TEAM OGS Now Available for Optometry Practices

Read more
Mood Eyewear Visionario Vergara

Visionario’s “Breaking News” Campaign: A Tribute to Sunglasses

The Vergara model is from the Essentials collection. This frame is made of cellulose acetate and the lenses offer 100% UVA and UVB protection.

Read more
Marchon Lacoste L6024S_662

Lacoste Keeps It Cool and Fresh

The Lacoste model L6024S (col. ROSE) is an oval female style with sporty vibes and a casual look.

Read more
Ray-Ban Transitions

Introducing Ray-Ban® Change, Powered by Transitions®

The innovation continues with the launch of Ray-Ban® Change, a light-responsive frame, powered by Transitions® and now a Red Dot Award winner in the Prescription category.

Read more
Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Launches New Year-Round Giving Campaign

TEAM OGS Now Available for Optometry Practices

Read More
Mood Eyewear Visionario Vergara

Visionario’s “Breaking News” Campaign: A Tribute to Sunglasses

The Vergara model is from the Essentials collection. This frame is made of cellulose acetate and the lenses offer 100% UVA and UVB protection.

Read More
Marchon Lacoste L6024S_662

Lacoste Keeps It Cool and Fresh

The Lacoste model L6024S (col. ROSE) is an oval female style with sporty vibes and a casual look.

Read More
Ray-Ban Transitions

Introducing Ray-Ban® Change, Powered by Transitions®

The innovation continues with the launch of Ray-Ban® Change, a light-responsive frame, powered by Transitions® and now a Red Dot Award winner in the Prescription category.

Read More
Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Launches New Year-Round Giving Campaign

TEAM OGS Now Available for Optometry Practices

Read more
Mood Eyewear Visionario Vergara

Visionario’s “Breaking News” Campaign: A Tribute to Sunglasses

The Vergara model is from the Essentials collection. This frame is made of cellulose acetate and the lenses offer 100% UVA and UVB protection.

Read more
Marchon Lacoste L6024S_662

Lacoste Keeps It Cool and Fresh

The Lacoste model L6024S (col. ROSE) is an oval female style with sporty vibes and a casual look.

Read more
Ray-Ban Transitions

Introducing Ray-Ban® Change, Powered by Transitions®

The innovation continues with the launch of Ray-Ban® Change, a light-responsive frame, powered by Transitions® and now a Red Dot Award winner in the Prescription category.

Read more
Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Learn More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Launches New Year-Round Giving Campaign

TEAM OGS Now Available for Optometry Practices

Read more
Mood Eyewear Visionario Vergara

Visionario’s “Breaking News” Campaign: A Tribute to Sunglasses

The Vergara model is from the Essentials collection. This frame is made of cellulose acetate and the lenses offer 100% UVA and UVB protection.

Read more
Marchon Lacoste L6024S_662

Lacoste Keeps It Cool and Fresh

The Lacoste model L6024S (col. ROSE) is an oval female style with sporty vibes and a casual look.

Read more
Ray-Ban Transitions

Introducing Ray-Ban® Change, Powered by Transitions®

The innovation continues with the launch of Ray-Ban® Change, a light-responsive frame, powered by Transitions® and now a Red Dot Award winner in the Prescription category.

Read more