For the Second Year, MIDO Takes First Prize in the MEDIASTARS Press Section with “SPHERES” Communication Campaign

Wednesday, June 12 2024 | 08 h 37 min | News

The campaign, developed by Max Galli in partnership with Mixer Group, was the first in the trade show industry to be created with Artificial...

Read More

MIDO Eyewear Show Concludes at Fieramilano Rho

Monday, February 12 2024 | 17 h 53 min | News

MIDO, the international eyewear trade show, hosted more than 1,200 exhibitors in the 7 pavilions of exhibit area and welcomed more than 40,000...

Read More

MIDO.COM: The New Eyewear Tradeshow Website Promotes Accessibility and Inclusion

Thursday, November 30 2023 | 08 h 03 min | News, Press Release

The new website of the international eyewear tradeshow that will take place at Fiera Milano Rho from February 3 to 5, 2024, is online It is not just...

Read More

MIDO Opens CSE Award application and Visitor Registration

Friday, September 29 2023 | 14 h 14 min | Events, News, Press Release

Starting September 27 and through November 27, all MIDO exhibitors can apply to participate in the Certified Sustainable Eyewear (CSE) Award,...

Read More

MIDO 2023: The International Eyewear Show Opens A New Chapter

Tuesday, February 14 2023 | 11 h 20 min | Events, News, Press Release

MIDO 2023 marks the beginning of a new era for the eyewear show with numbers that confirm its leadership position as it closed its doors on the 51st...

Read More