With approx. 1,500 industry professionals and buyers attending the Firenze show, 100 companies and 170 Italian and international brands, DaTE has indeed proven itself an essential event for the entire eyewear industry, which in Italy generates more than 4 billion euro in turnover and employs a workforce of 18,000.

“Before the show opened, we had hoped to match last year’s good performance, and we did,” acknowledged DaTE President Giovanni Vitaloni. We are pleased with the outcome and with the quality of the professionals ‒ both exhibitors and visitors ‒ who participated. Attendance by international buyers was also good, aided, in part, thanks to our partnership with ITA (Italian Trade Agency). Again this year, DaTE delivered the best our independent eyewear market has to offer, staying true to its mission as an exhibition of the avantgarde.”  

The interest in the event was also confirmed through the social channels: more than 750,000 total users who followed DaTE, for a total of 2 million views and over 60,000 interactions with posts published on Facebook and Instagram.

This year, DaTE continues October 17^th in Milan, with a special non-commercial event open to everyone. Known as MEDD by DaTE – Milano Eyewear Design Day, it caters not only to industry professionals and the press, but also to enthusiasts, designers and students ‒ a space for creative exchange and reflection on design, with an emphasis on eyewear.

The MEDD by DaTE calendar of events can be found at https://dateyewear.com/medd/.

Source: DaTE

In a sector where science is constantly advancing, it is important for SILMO Paris to give all professionals access to the latest information, research and experiments in order to provide them with an understanding of the challenges and changes in the optical industry.

Since its creation in 2010, this place of progress, exchange, meeting of reflection for the entire optical eyewear industry, aims to accompany the optics-ophthalmics profession in their approach to excellence.

Thus, after an absence of two years, the SILMO Academy scientific symposium is back for its 11^th edition, which will focus on « improving the vision and quality of life of the most vulnerable patients. »

SUNDAY, SEPTEMBER 25 from 10:00 am to 5:00 pm

– Free sessions available in French and English – Paris Nord Villepinte

During this symposium, participants will be able to improve their knowledge and exchange with recognized international experts on two major future trends: myopia and the importance of good vision in an aging population. Identified by the World Health Organization as rapidly increasing, these two pathologies constitute a threat to public health on a global scale, generating a strong impact on the work of professionals worldwide.

Click HERE to see the full program and press release.