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Centennial Optical Announces Personnel Changes in Its Lens Division

After over 23 years with Centennial Optical, Mike Jones, Vice-President of Lens Sales has announced his decision to retire effective January 7th, 2022. Having joined the company in August 1998 as Director of Sales for Lenses, Mike has led a sales team of dedicated lens representatives in addition to directing the marketing, sales administration, purchasing and inventory control functions for the lens division.

“Mike has been a terrific leader for Centennial’s lens team, growing our business and developing many new product partnerships and sales opportunities for the company”, said Centennial President Allen Nightingale, adding, “although we can’t fully replace Mike, we are confident in the ability of the highly experienced lens team we have in place to take over the majority of his responsibilities.”

Paul André Desjardins, who been a lens sales manager with Centennial for over 30 years, has been promoted to the position of Director of Sales for Lenses and Lab Services. Paul’s new responsibilities will encompass the full range of the lens business, including marketing, sales strategies, product development and lab services.

“This is a well-earned opportunity for Paul André, he has been fortunate to be mentored by a great leader in Mike, and I have every confidence that he will be a key player in our continued growth”, says Nightingale.

Rick Leroux will continue as Director, Marketing & Communications with over 24 years in this role with Centennial’s lens division. With over 30 years’ experience with Centennial, Linda Mills continues as Sales Administration Manager for Lenses and Naina Mistry continues in her role as Purchasing and Inventory Control Supervisor with over 41 years with Centennial Optical.

Click HERE for the full press release.

Lightec, Where the Lightness is Paramount

While the comfort and the lightness are at the heart of Lightec’s philosophy, the design is never compromised. This model, with delicate lines, embodies the perfect alliance between the ease of wearing and the distinguished look, not only thanks to its refined lines, but also by its fine acetate embellished by a soft gradient, offering a feminine colouring.

Featured model: LI30236L

Distributed by Morel Canada: morel-france.com

Transitions Launches New Resources at the Transitions Canada PRO pages

Transitions Optical in Canada has announced the launch of new content now available at Transitions.com including an updated Virtual Try-On (VTO) tool and new PRO pages that detail features and benefits of the two new Transitions XTRActive products. Eyecare professionals can find free marketing resources to support their day-to-day patient care on the same pages.

“We know that ECPs have limited time and want to provide the most useful information to them, and for their patients, in the most accessible way,” said Arnaud Rajchenbach, marketing and sales manager, Transitions Optical in Canada. “We hope that through the release of these new resource, we can build on the momentum from this year with our new range of Transitions XTRActive products, educational events – both virtually and in-person – and provide updated and new ways for patients to experience the product benefits.”

Patients and eyecare professionals can find the NEW and updated VTO resources HERE, featuring a new interface that allows users to try on the full mix of Transitions GEN 8 lens colors (7) and style mirrors (3), select from extended frame selections, have access to “Tool Tips” to guide first time users, and a new “Get Advice” feature that delivers a frame and lens recommendation using face shape recognition and questions about the user. Thanks to the “Find Your Transitions” option, the visitor will be able to search for an eyecare professional near them.

The site also now features new product pages for Transitions® XTRActive® Polarizedand Transitions XTRActivenew generationlenses. For eyecare professionals, free marketing resources are available on the Transitions Pro pages where they can find materials for Transitions XTRActivePolarized, Transitions XTRActivenew generation,and TransitionsSignature  Gen 8 lenses. Moreover, eyecare professionals can join the Transitions Certified Partner Program and become a recognized Transitions specialist or a Transitions certified provider through the free certification program available 24/7.

Click HERE for the full press release.

Fight the Leading Cause of Working Age Blindness: Diabetes

In Canada, someone is diagnosed with diabetes every three minutes.

A diabetes diagnosis holds many implications for a person: it impacts a person’s blood sugar levels, their diet, and their daily activities.

1 million Canadians are living with diabetic retinopathy. They are at significant risk of blindness if disease progression to diabetic macular edema. In fact, Dr. Michael Brent advised 20 years after diagnosis, 100% of Type I and over 80% of Type II have developed diabetic retinopathy.

Vision research has delivered treatments that in 3 out 4 of the cases vision can be stabilized, and in some cases, repair the damage, but only if they are diagnosed early. 

It is critical to avoid blindness that people living with diabetes receive an annual eye exam. However, research undertaken by Fighting Blindness Canada’s Clinician-Scientist Emerging Leaders Dr. Felfeli, Dr Ballios and their colleagues found only 60% of Ontarians with diabetes are receiving an annual eye examination.  

November is Diabetes Awareness Month. Fighting Blindness Canada did their part in raising awareness and sharing resources about diabetes and the risk of diabetic retinopathy and losing your sight.

First, COVID-19 is impacting eye health for people living with diabetes. In a study released in October, there were:

• 10,470 fewer anti-VEGF eye injection claims for diabetic macular edema in 2020 compared to 2019.

As a result of the almost 3 million fewer optometry visits, the report found:

• 11,575 missed referrals for diabetic retinopathy – some of which would have required urgent care. 

The report found an additional 199 people likely developed vision loss from diabetic retinopathy due to missed referrals during the pandemic in 2020.

There was an increase in the proportion of referrals later in 2020 which were urgent after services resumed. 

It speaks to an urgent need for a National Vision Health Plan to stop the crisis of preventable blindness. Please sign our petition for this plan at www.StopVisionLoss.ca.

The cost of vision loss and blindness in Canada: The impact of COVID-19 was released in October by Fighting Blindness Canada and our partners Canadian Council of the Blind, Canadian Association of Optometrists and Canadian Ophthalmological Society.

Second, Fighting Blindness Canada is a supporter of Diabetes Action Canada (DAC). DAC is a pan-Canadian research organization that was launched in 2016. Funded jointly by the Canadian Institutes of Health Research’s (CIHR) Strategic Patient-Oriented Research (SPOR) program, non-profit organizations, and private sponsors.

DAC is researching a national diabetic retinopathy screening program aimed at preventing diabetes-related vision loss. This program hopes to help address the barriers that many Canadians with diabetes face in receiving regular eye exams.

Thanks to TD Bank support of Fighting Blindness, 3 Community Health Centres in Toronto are working with “Project Open”. The research project is data mining OHIP billing data to identify individuals with diabetes that have not received an eye exam and through each Centre’s diabetes clinics, be invited to receive this examination. The goal is to prevent blindness. With this project, we hope to develop the model so it can be rolled out across the country.

And more good news, CIHR has granted funding in November to expand the screening research beyond Ontario to Alberta, British Columbia and Newfoundland and Labrador.

Third, on www.FightingBlindness.ca is extensive disease information about diabetic retinopathy. There is a way to share your story about your vision loss journey.

Let’s work to change Diabetes being the leading cause of blindness in working age Canadians.

By: Doug Earle, President & CEO, Fighting Blindness Canada (November 30, 2021)

Click HERE for the full press release.

Dramatic New Looks from Cinzia

The Cinzia 5137 proposes an edit to the old phrase “Speak softly and carry a big stick.” Better yet, “Say what you mean while wearing amazing glasses.” A strong square shape paired with moody, textural, tortoise colourways speak volumes. Temples that smartly taper to metal temple tips provide extra sophistication.

Featured model: CIN-5137

Distributed by Europa: www.europaeyewear.ca

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