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A Personal Perspective on Academy Fellowship

An Interview with AAO Fellow Derek MacDonald.

As part of Optik’s exploration of the American Academy of Optometry we connected with Dr. Derek MacDonald of Waterloo, Ontario. Dr. MacDonald shares his views on Fellowship and the Academy’s annual meeting, which is upcoming October 11-14th in Chicago.

 Optik: When and why did you start on your path to Fellowship?

Dr. MacDonald: I originally applied as a candidate for Fellowship in the mid-90s, but shortly thereafter became involved with the Ontario Association of Optometrists, followed by a stint with the College of Optometrists of Ontario. That put a kink in my timeline as a candidate, and I didn’t seriously resume the process until early 2012.

It was quite a chore to write the required case reports as golf season was beginning, but I managed to meet the spring deadline for submission, had the reports approved, and sat for my interview and received my Fellowship at the Academy meeting in Phoenix in late 2012.

As for why I did it… that’s a good question. My wife Karen was awarded her Fellowship shortly after graduation, and found the process to be very rewarding. My experience mirrored hers: pursuing Fellowship gives you a goal to shoot for, challenges you to continue the learning process that began in optometry school, and gives you the motivation and the tools to continue learning after the goal of Fellowship is achieved.

Optik: How does Fellowship benefit you as an independent practitioner?

Dr. MacDonald: To begin with, it reinvigorated me, and after 15 years in ‘political optometry’, made me realize how much I love the clinical aspects of our profession. The Fellowship process was an incentive to continually strive to learn a little more each and every day. It’s also afforded me the privilege of getting to know a number of incredible individuals who are dedicated to making the profession better: pushing boundaries, sharing their expertise, and in doing so expanding the roles and responsibilities of practitioners around the world.

Optik: What are the few best aspects of the meeting for you personally?

Dr. MacDonald: The education is really second to none: contemporary and practical knowledge disseminated by experts in the field that you are able apply the moment you return to practice. It’s also a great environment: thousands of optometrists from around the world participating in formal lectures and workshops, and informal discussions over coffee or dinner, expanding their knowledge and skills in order to make themselves better at what they do. Academy meetings provide an opportunity to catch up with old friends and meet new ones in great venues across North America.

Optik: What would you say to practitioners as the key reasons for attending an Academy meeting?

Dr. MacDonald: It’s an environment conducive to learning, and an opportunity to bank a lot of hours of top-notch education. The meetings have something for everyone, whether you’re just starting your career or winding down; whether you’re in full-scope practice or beginning to specialize; whether you practice in Canada, the States, or elsewhere. It’s an opportunity to see new places, meet great people, and learn, and learn, and learn some more.

Optik: What the key reasons for practitioners to pursue Fellowship?

Dr. MacDonald: Having more letters after your name doesn’t automatically make you a better optometrist, but I believe that the process that leads to the ‘FAAO’ designation definitely does. Pursuing Fellowship pushed me to dive back into the literature, equipped me with knowledge that I apply each day in practice, and perhaps most importantly, fuelled the desire to make the learning process an ongoing one. It’s a challenge that is well worth embracing, and one that will pay dividends for the rest of your career

Dr. MacDonald now sits on the Academys International Admittance Committee. In early 2013, he was accepted as a member of the Optometric Glaucoma Society, and granted membership in the Optometric Retina Society in late 2015. He continues to lecture and write on a variety of ocular health issues.

Click here to read more about the AAO in Optik.

The Healthy Vision Team Promotes a Healthy Lifestyle for Young People

A healthy lifestyle contributes to healthy vision. This is why the Healthy Vision team has traveled the 1,000 kilometers of the Grand Défi Pierre Lavoie on their bicycles for the 9th consecutive year. Composed of Jean Blanchard of Laboratoires Blanchard, Jean-François Lacasse and Martin Lespérance of Essilor Canada, Patrick Boutin of Cooper Vision and Guy Grimard of the Quebec Association of Optometrists, the team is involved with young people throughout the year.

Beyond the 1000km: a long-term vision!
The Grand Défi Pierre Lavoie is not just a 1000km bike challenge. The organization, which aims to mobilize the Québec school environment to support the practice of physical activity and healthy eating among children, asks the teams to sponsor a school in an underprivileged area in order to improve the daily life of young people.

“As Pierre Lavoie said when all the participants at the Grand Défi got together last Thursday:” Prevention must take its place! The best pills are healthy lifestyle habits: 1-Eat better, 2-Move more, 3-Drink water, 4-Sleep well, and of course our Team adds 5- Have a Healthy Vision and visit your eyecare professional regularly”, explains Martin Lespérance

“Beyond Healthy Vision,” says Jean-François Lacasse, “this message of prevention must also reach companies and inspire them to invest in the physical well-being of their employees by installing showers, thereby encouraging cycling as transportation mode and physical activities on lunch hour, which will eventually tip the scale from the healing side toward the preventive side. ”

For the 2016-2017 school year, the Healthy Vision team sponsored the Sainte-Famille school in Sherbrooke, where they donated more than $ 6,000 for sports equipment. In harmony with the prevention message put forward this year by Pierre Lavoie, and because seeing well and learning are inseparable, the team went even further and organized a visual screening for the students, with the collaboration of two volunteer optometrists: Stéphanie Bourque, OD and Lucie Turcotte, OD. The result: 30% of the students who participated in the screening were referred for a complete eye exam, and 6 urgent cases were detected.

Essilor Canada Supports the Healthy Vision Team
To support the Healthy Vision team and the goals of the Grand Défi in matters of health, Essilor Canada invited its employees to cycle on stationary bikes in its parking lot and to participate in a Zumba class on Friday, June 16th. $ 1,525 and 130 energy cubes were accumulated during the activity.

 Click HERE for full press release.

 

Costa Launches Shark Conservation Awareness Marketing Campaign

New “Don’t Fear the Fin. Fear a World Without Them.” campaign features shark-attack survivors, encourages awareness of sharks’ importance in our ecosystem.

On World Oceans Day (June 8), Costa announced the launch of its new cause marketing campaign to increase consumer awareness of shark conservation and their important role in our ocean’s ecosystem. Costa developed this multi-tiered campaign in partnership with ten-year partner OCEARCH, a group of explorers and scientists who are dedicated to generating previously unattainable data on the movement, biology and health of sharks.

The campaign highlights the stories of three shark-attack survivors turned conservation advocates for the oceans’ apex predators and balance keepers. The “Don’t Fear the Fin. Fear a World Without Them.” Ambassadors include Mike Coots, Lisa Mondy and Paul de Gelder.

“We are thrilled to partner with these remarkable individuals who, despite being attacked by sharks, are now fighting for sharks and their survival to help protect our oceans,” said Todd Barker, Coastal Community Manager, Costa. “We want more people to understand that the scariest thing about sharks is that they are disappearing due to activities like illegal fishing and shark finning. Being ‘Born on the Water,’ we at Costa understand this isn’t cause that just one person or company can get behind in order for it to succeed. This is why our vision for this campaign is to inspire more people to join the cause and help preserve the sharks who keep our oceans in balance.”

To help spread the word about shark awareness and the campaign, eyecare professionals can share Costa’s social media content and use the hashtag #DontFeartheFin.

OCEARCH Limited Edition Sunglasses Collection

This year, in addition to the cause marketing campaign, Costa linked the sale of their Limited Edition sunglasses to benefit shark conservation with a portion of their new OCEARCH Limited Edition collection’s proceeds being donated to the OCEARCH Foundation.

Mimicking the colors and textures of the habitats and biology of sharks, the OCEARCH Limited Edition sunglasses feature three new styles, the Half Moon, Remora and Rincon, as well as three new colors replicating the rich colors of sharks, including Sea Glass, Smoke Crystal and Tiger Shark (a unique take on the classic Tortoise style).

Click HERE for full press release.

Polarized & Pop Colours by Polaroid! 

Polaroid Cosmetics_lr

 

Polaroid presents the new sunglasses with polarized cosmetic lenses. A hit during the 1980s, cosmetic lenses are back, and with it comes the latest sunglass trend: glasses with lively sorbet-coloured lenses.

Lightweight metal frames and polarized cosmetic lenses in pastel hues define the season’s coolest styles.

The new collection includes two sunglasses: a feminine, 1970s-inspired oversize rounded model (PLD 2053/S), and a unisex style with a smaller, rounded silhouette (PLD 4052/S).

Both models come with an array of semi-transparent polarized lenses in pastel hues of yellow, pink, green and blue in UltraSight™ lenses.

Polaroid is distributed by Safilo: www.safilo.com

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